Courtesy of Midway University
(Midway, Ky.) – Today, July 1, 2015, Midway College officially says goodbye to the name it had held since 1978 and becomes Midway University.
The first of many transformations took place quietly yesterday as the new Midway University sign was installed at the main entrance of the campus.
“Transforming to become Midway University is an exciting step for our institution as we continue to build on the legacy of our founder, Dr. L.L. Pinkerton,” said Dr. John P. Marsden, President. “The transition to university status exemplifies a renewed dedication to our mission and a rebranding of our institution for future students.”
In the coming months, the university will debut its new branding effort, including new signage on campus and in downtown Midway, new advertising and promotional materials, and a new website, expected to go live in August.
“Many months of effort have gone into our name change,” said Ellen D. Gregory, Vice President of Marketing & Communications. “I want to commend everyone at Midway who has played a role in not only the logistics of our name change from the paperwork and notifications to our licensing and accrediting agencies but the many staff, faculty and students who gave us input over the last year during our branding efforts. Although we are now Midway University there is in fact much more work to do with launching our new website and changing all of our advertising later this summer and fall.”
The University will host an official celebration in the fall semester in conjunction with its second-annual Day for Midway event. The date for this should be announced soon.
The Midway University Board of Trustees began the name-change process at its November 2014 board meeting with a unanimous vote. This milestone is clearly stated in the vision statement of the university’s three year strategic plan launched in 2014.